Hi, I'm Kenny, a Copywriter from Toronto City.

Contact me if you need great headlines or smart conceptual thinking.

kenkamerman@gmail.com

Print and Billboard Campaigns

Writing a Website.

Interstone.ca

We gave the Interstone website an entire refresh.
I wrote all the new copy. Have a look. Interstone.ca

Print and Billboard Campaigns

What if non-alcoholic beer stood up against domestic violence?

Here's one beer that does.

Rust Check Billboard

Hyundai Genesis print

Hyundai Genesis

Full page newspaper ads.

Airwalk Clothes

I"ve been to the emergency room plenty of times.

Airwalk clothes

Flexday Internet ads

Direct Mail

Freedent Gum Direct Mail

We handed out golf pencils with samples of Freedent Gum.

Close-up of the chewed pencil.

Won a Gold at the London International Awards

360 Campaigns

Toys for pets

Treats for pets

Food for pets

New use of Canadian Tire logo

The Play Date Pawlooza ad

Canadian Tire Pets

Creating oversized Mastercraft squeeze toys keeps the CT brand in the home, and always top of mind.

Squeeze toys

A squeaky wrench

Mastercraft Dog toys

A rubber chew toy

McCafe - This campaign included 6-second YouTube ads, big box ads, and lots of banner ads.

McCafe High Grown Organic Coffee

We did a 360 campaign for this. 6 second YouTube ads, lots of banner ads etc.

360 Campaigns - These are the videos.
Print, radio, Social, banner ads, YouTube, etc were all created. But you can't show everything.

The World's Most Valuable Project. A campaign to find missing kids.

Within the first six months of the launch of this campaign - We were able to reunite 6 missing kids with their parents.

This was a 360 campaign that included lots of Interactive elements from Facebook, YouTube, Pinterest, banner ads, and Google Ads. All in all, it's a highly effective Amber Alert system.

Milk Carton 2.0

GreenIglu - the objective was to build one GreenIglu, one Greenhouse in a remote northern community

As of today, thanks to partners like Sobey's we've built 27 GreenIglu domes in 10 distinct communities across Canada. Learn more about them here. https://greeniglu.com/

GreenIglu
Fresh produce grown in remote northern communities.

We started with one. I wrote the sales script, we converted it into the native language and had them read it. They embraced it, loved the idea. Today there are over 60 geodesic domes in remote communities and counting growing fresh produce. Special thanks to Sobeys for getting on board.

TV / Video campaigns

Smartfood - Smartstash

Where you hide it became more important as everyone wanted to eat your Smartfood.
We had fake planters, fake books, all kinds of fresh places to hid the stuff from family.

McDonald's Value picks

Sometimes you're in a rush, and you forget to bring your lunch. We get it.

Rover - Some things
are meant to be.

Find the right dog for you. Sometimes you just know right away.

Chuck's Roadhouse

I've written many spots for Chuck's Roadhouse. They want cheesy, chummy, silly stuff for the dudes from Oshawa.
As Ricky from Trailer Park Boys would say
"It's not Rocket Appliances, boys."